Using you favorite Registry editor go to \HKEY_LOCAL_MACHINE\SOFTWARE\Policies\Microsoft\Communicator, then add a DWORD called EnableAppearOffline (32bit) and give it a value of 1. Restart Lync and the status should be there.
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This is enabled “out of the box” but may be disabled in some organisations. It obviously also requires that you have local administrator permissions on the PC.
http://www.shudnow.net/2012/09/18/manually-enable-appear-offline-in-lync-2013-preview-via-registry/
very timely. was just working on the very same thing this morning 🙂